OUR PROMISE
THE MARK.SENZE Innovation PROMISE:
The MARK.SENZE feel-good factor
We all have many hopes for the future, but at the same time, it can make us feel insecure. The feeling of not knowing what’s in store for us is unsettling. Our answer to this is clear: The future will be what we make it. Because as courageous marketeers, we have every opportunity to shape it with what we know today and set in motion for tomorrow ... .
Strong brands can only grow if they’re fit for the future. Behind this marketing wisdom lies the demand that we become active in time - because brands that are fit for the future have and need strong insights, ideas, and innovations. If you don’t want to just let the future come to you, but want to shape it with the right ideas, MARK.SENZE INNOVATION will provide you with the tools to do just that. Together, we’ll create a clear outlook of where you want to go with your brand and work out the roadmap to get there.
That gives you a completely different feeling because you move from "having to react" to "being able to act". You can tackle the innovation issues facing your brand and your company with confidence and strength. MARK.SENZE coaches you and works with you to develop the strategic foundation, the ideas, the consumer insights, and the product concepts your brand need for sustainability. We ensure you’re optimally prepared to face any challenges, problems, and market situations ahead so you can look to the future of your brand with security and confidence.
MARK.SENZE pursues the philosophy of a host culture: We make sure you always feel comfortable and in good hands with us, and all through the process.
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MARK.SENZE makes you and your brands fit for the future
Nothing is more interesting than the new: Strong brands and products have a magical attraction – new angles and innovations increase their appeal even more.
Brands create more value for a company, but a strong brand also makes it easier for it to hold its own ... in highly competitive market situations. To generate growth, you need good insights and innovations. At MARK.SENZE INNOVATION, we work with you to forge the future of your brand with fresh consumer insights and innovations.
We share our knowledge. We don’t keep any secrets, and willingly hand you the tools to succeed - even if it means you might not need us in the future! You’ll be coached and learn new skills throughout your project with MARK.SENZE INNOVATION, so you’ll be doubly fit for the future with new skills and strong insights and innovations under your belt.
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MARK.SENZE offers more
Equipped with the knowledge and tools of MARK.SENZE INNOVATION, you can look forward to a future with fewer stressful days, and more inspiring, creative ones! ...
In the future, you’ll enjoy MORE of this:
And you’ll have LESS of this:
Sound decisions based on a clear innovation strategy
Decisions based on gut instinct, with no strong foundation behind them
Foresight - and a strategic roadmap for your innovation topics
Short-sightedness and a need for increased changes of direction
Security, self-confidence, and profound insights
Stress and mishandling
Competence, Skills, and Empowerment
Errors due to lack of knowledge and skills
Clear priorities based on the innovation strategy
Not knowing what to do first
A clear picture of the future around insights, ideas, and innovations for your brand
A vague image of the future of the brand and innovations, internally and externally
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what PEOPLE SAY ABOUT THE FOUNDER
“With his many years of experience in the field of consumer insights and innovation management, Christoph Zoister stands out as an expert. His ability to generate effective consumer insights and develop strategic innovation concepts from them, can significantly and sustainably develop brands. Christoph Zoister is a strong partner for companies wanting to strategically and innovatively advance their brands.” 
“Christoph Zoister impressed us with his in-depth knowledge and wealth of experience in innovation management. His inspiring way of mastering complex challenges has not only helped us strategically but also inspired us to break new ground with our flagship brand Bad Ischler. His expertise is an invaluable asset for any company looking for new market opportunities." 
“With well-founded consumer insights and innovative strategies, Christoph Zoister has successfully guided our brands, such as Gasteiner and AUER, onto the right path. His expertise helps brands identify new opportunities, conseptualise consumer-oriented innovations, and strategically leverage them for sustainable growth." 
“Thanks to his 'doer mentality,' Christoph Zoister can effortlessly switch between developing visions or setting strategies and executing business objectives. I especially appreciate that he has always struck a healthy balance between understanding business realities and consistently safeguarding strategic brand interests." 
“Christoph Zoister is a visionary. His expertise in innovation management and generating consumer insights is vital in developing groundbreaking concepts and innovations. His ability to find creative solutions based on a strategic foundation makes him a unique asset for any company." 
“I’ve come to know Christoph Zoister as someone with exceptionally strong strategic and analytical skills, combined with extensive project management experience. He has done outstanding work in identifying and implementing profitable business opportunities for Activia and Danone, ensuring both medium- and long-term growth."
